Saturday, July 25, 2009

3. Titles Titles Titles

There are a number of things to keep in mind when it comes to titles. Google pays particular attention to titles - so make sure you get them right:
first make sure that the way you set your blog up puts the title of your post in the ‘title tags’ on the back end of your blog. This is really important.
if you’re just looking from an SEO perspective don’t include your blog name in the title tags of single posts. This dilutes your keywords. Of course if you’re looking more at branding including your blog’s name in the title tags might be worth doing.
next - include the keywords that you identified in point #2 in your post title
also, keep in mind that the words you use at the start of a title tend to carry more weight than words you use later in your title

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